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✨ Elevate your hair game with the shampoo that’s got everyone talking! 🛁
Amika Normcore Signature Shampoo is a 33.8 fl oz powerhouse designed for all hair types, including chemically and color treated locks. Featuring coconut acid for rich lather and conditioning, plus antioxidant-rich sea buckthorn, it cleanses deeply while preserving hair health. Free from sulfates, parabens, and harsh chemicals, it leaves hair soft, frizz-free, and infused with a signature uplifting scent.
| ASIN | B07H3HD9SC |
| ASIN | B07H3HD9SC |
| Age Range Description | Adult |
| Brand Name | Amika |
| Customer Reviews | 4.5 4.5 out of 5 stars (3,225) |
| Global Trade Identification Number | 00815151025709, 00840117804500 |
| Hair Type | Normal |
| Is Discontinued By Manufacturer | No |
| Item Dimensions | 3.05 x 3.1 x 9.65 inches |
| Item Form | Liquid |
| Item Weight | 2.38 Pounds |
| Item model number | AM50.13638 |
| Liquid Volume | 1000 Milliliters |
| Manufacturer | Amika |
| Manufacturer | Amika |
| Manufacturer Part Number | AM50.13638 |
| Model Number | AM50.13638 |
| Number of Items | 1 |
| Other Special Features of the Product | coconut acid - provides excellent lathering and conditioning., free from: sulfates, parabens, phthalates, mineral oil, and petrolatum, sea buckthorn- one of the most potent natural ingredients on the planet, this "superfruit" is one of the few known plant sources of the fatty-acid omega 7 typically found in fish oil. also rich in vitamin c + a and contains antioxidants making it the ultimate holy … |
| Product Benefits | Cleanses and hydrates. Bubbly lather leaves hair light and fresh. Infuses hair with vitamins and antioxidants. |
| Product Dimensions | 3.05 x 3.1 x 9.65 inches; 2.38 Pounds |
| Recommended Uses For Product | Salon |
| Scent Name | an uplifting blend of bright pink grapefruit, juicy apricot + warm vanilla |
| Suitable Hair Color | All Hair Colors |
| UPC | 815151025709 840117804500 |
| UPC | 815151025709 840117804500 |
| Unit Count | 33.8 Fluid Ounces |
F**S
Hairdresser recommended
Love this shampoo. My hairdresser recommended I get this to use with my extensions. It cleans my hair well and smells so good. It is soft on my extensions, helping them to last longer and stay moisturized. I typically have oily roots, but this does not add to the oiliness of them at all. Overall, a great shampoo!
C**U
Zero Frizz, Max Glow – Obsessed
I tried this shampoo last week and honestly? Loved it! My hair felt super soft right after the first wash—no frizz, no dryness, just that fresh, bouncy vibe. The scent is light and kinda addictive, not overpowering at all. For the price, it punches way above its weight. Definitely repurchasing—10/10 would recommend!
C**W
Works well
Love this shampoo and conditioner. Smells really good. It makes my hair super soft.
R**A
Good product.
Smell nice, hair is clean and shiny after use. A bit pricy but worth it
S**Y
Nice shampoo
This shampoo is pretty good. It makes my hair fluffier than I would like, and, I am allergic to it! The flowery smell is too much and I stuff up and sneeze :(
A**A
Love It—A Little Goes a Long Way
The shampoo and conditioner are both super hydrating. The shampoo is a little dense, so I would use a dime sized amount to wash my hair twice. The conditioner is lighter in terms of weight than the shampoo. I can instantly feel the moisturizing effect as I apply the conditioner to the ends of my hair. The fragrance of the shampoo and conditioner is sweet and can be a little intense at first but after multiple uses, the fragrance is pleasant and not overwhelming. I can go about three days without washing my hair and my hair still smells good. Good to see there are no harsh sulfates or other added chemicals that create too much or unnecessary lather. There is some lather when you rub it in your hands first before applying to your scalp—which is nice feedback to know that it’s working. I did not experience much hair loss at first use, but after using it a while, I did experience an average amount of hair loss but not too much so it is normal and not concerning. My hair feels clean and fresh after every wash so it is highly effective and worth spending a few dollars more for quality. Overall, a little bit goes a long way.
S**E
Great for Everyday Use
This shampoo is so good for everyday use. It cleans really well without stripping my hair and leaves it feeling soft, hydrated, and healthy. The scent is amazing but not overpowering, and it works great for all hair types. I’ve noticed less dryness and my hair feels smoother and easier to manage since using it. It’s one of those shampoos you can use daily without worrying about damage—definitely a staple in my shower.
K**R
BUY 👏 IT ‼️ 😍🤌✨️
I will never use another shampoo again 😍 thr smell is divine✨️! The cleanse is Chef's Kiss🤌 **IF YOU HAVE HEAT DAMAGED HAIR** this is the regimen you NEED! I got impatient wanting to try the new tiktok wavytalk heating round brush i got for christmas and let me TELL YOU !! my hair was GUMMY after!! After a couple washes I realized I needed to do something ASAP or risk having to cut it all off. I could not brush through it dry 😭 & then with only ONE wash using these 4 products and my fingers glide through my hair like the damage was never there HONEY!! Buy this product. You will not regret it. It feels expensive for the amount you get but its 1,000% worth it 😍🤌✨️
J**Y
Quality delivery and great products
M**Y
Love it smells gorgeous got even better after several washes
J**9
Great for my color-treated hair. Gives it just the right amount of moisture but isn’t too heavy.
R**H
Good product
J**H
Love it. Smells good, hair feels clean and moisturized
Trustpilot
2 weeks ago
2 days ago