--- product_id: 50818105 title: "Value Proposition Design" price: "£28.71" currency: GBP in_stock: true reviews_count: 11 url: https://www.desertcart.co.uk/products/50818105-value-proposition-design store_origin: GB region: Great Britain --- # Value Proposition Design **Price:** £28.71 **Availability:** ✅ In Stock ## Quick Answers - **What is this?** Value Proposition Design - **How much does it cost?** £28.71 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.co.uk](https://www.desertcart.co.uk/products/50818105-value-proposition-design) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description Buy Value Proposition Design: How to Create Products and Services Customers Want (The Strategyzer Series) 1 by Osterwalder, Alexander, Pigneur, Yves, Bernarda, Gregory, Smith, Alan, Papadakos, Trish (ISBN: 8601416654607) from desertcart's Book Store. Everyday low prices and free delivery on eligible orders. Review: Alex does it again with an innovative look at testing and evaluating your value propositions! - I brought the original book called "business model canvas" and i have used the book in my own business and for client businesses. This book in particular narrow down on the value proposition and how to test the products / service against client needs. I did a brief workshop to test out the client pains against the value proposition and the results were very interesting. It gives you food for thought and also gives you scope to test, review, pivot, improve and grow your proposition. A CD is also available to help guide you thought all the steps. I would recommend this book to anyone that has an interest in improving, testing their product and service lines. Even more valuable if you are starting up from scratch! Review: A must-have! - Amazing quality, a must-have for all business owners and business students! ## Technical Specifications | Specification | Value | |---------------|-------| | Best Sellers Rank | 32,520 in Books ( See Top 100 in Books ) 16 in Customer Services 17 in Engineering Skills & Design 349 in Business Development & Entrepreneurship (Books) | | Customer reviews | 4.5 4.5 out of 5 stars (2,418) | | Dimensions | 23.88 x 2.29 x 18.8 cm | | Edition | 1st | | ISBN-10 | 1118968050 | | ISBN-13 | 978-1118968055 | | Item weight | 771 g | | Language | English | | Part of series | Strategyzer | | Print length | 320 pages | | Publication date | 30 Oct. 2014 | | Publisher | Wiley | ## Images ![Value Proposition Design - Image 1](https://m.media-amazon.com/images/I/81MOhLzbF1L.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Alex does it again with an innovative look at testing and evaluating your value propositions! *by Z***N on 12 July 2015* I brought the original book called "business model canvas" and i have used the book in my own business and for client businesses. This book in particular narrow down on the value proposition and how to test the products / service against client needs. I did a brief workshop to test out the client pains against the value proposition and the results were very interesting. It gives you food for thought and also gives you scope to test, review, pivot, improve and grow your proposition. A CD is also available to help guide you thought all the steps. I would recommend this book to anyone that has an interest in improving, testing their product and service lines. Even more valuable if you are starting up from scratch! ### ⭐⭐⭐⭐⭐ A must-have! *by K***A on 13 March 2026* Amazing quality, a must-have for all business owners and business students! ### ⭐⭐⭐⭐ A really good book, nothing inspirational or new in terms of ... *by A***R on 1 May 2016* A really good book, nothing inspirational or new in terms of the fundamentals and underlying approach of the piece however, what is new is the methodology of idea production, tracking and development. The online toolkit (which you get a lite version of free after purchasing the book) has some really useful stuff in it and I would encourage any purchaser to use this as well in conjunction with the book as it really enhances your learning trajectory. The book itself is short on words and big on ideas. As they say - a picture is worth 1000 words and a lot of the time you're reading something, with the visuals and the guides online new ideas pop into your head as you're reading. I'd encourage all purchasers to sit there with a big pad whilst reading as you're likely to get at least 40 new ideas for your company whilst going through it. I wouldn't advocate a complete adoption of all the suggestions in the book, some of them are very American and wouldn't go down with a British audience or workforce, but there is a tonne of good stuff there. The Stanford 2016 reading list highlights yet another blinder! 4/5 - brilliant book, well worth a read. ## Frequently Bought Together - Value Proposition Design: How to Create Products and Services Customers Want (The Strategyzer Series) - Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers (The Strategyzer series) - Testing Business Ideas: A Field Guide for Rapid Experimentation (The Strategyzer Series) --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.co.uk/products/50818105-value-proposition-design](https://www.desertcart.co.uk/products/50818105-value-proposition-design) --- *Product available on Desertcart Great Britain* *Store origin: GB* *Last updated: 2026-04-30*