--- product_id: 328612963 title: "Defy Damage Masque 50 ml" brand: "joico" price: "£21.85" currency: GBP in_stock: true reviews_count: 5 category: "Joico" url: https://www.desertcart.co.uk/products/328612963-defy-damage-masque-50-ml store_origin: GB region: United Kingdom --- # Instant softness & shine Heat styling protection Bond-strengthening defense Defy Damage Masque 50 ml **Brand:** joico **Price:** £21.85 **Availability:** ✅ In Stock ## Summary > ✨ Defy damage, flaunt flawless hair every day! 🛡️ ## Quick Answers - **What is this?** Defy Damage Masque 50 ml by joico - **How much does it cost?** £21.85 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.co.uk](https://www.desertcart.co.uk/products/328612963-defy-damage-masque-50-ml) ## Best For - joico enthusiasts ## Why This Product - Trusted joico brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Heat Styling’s Best Ally:** Proactively shields hair from heat damage, keeping your style flawless and resilient. - • **Packed with Potent Actives:** Formulated with Arginine, Keratin, Moringa & Rosehip Oils for ultimate hair health and protection. - • **Rebuilds Hair Bonds Like a Pro:** Deeply repairs broken hair bonds for visibly stronger strands after just one use. - • **Salon-Quality Treatment at Home:** Experience professional-grade hair repair and color longevity without the salon price tag. - • **Lightweight Yet Powerfully Nourishing:** Infuses hydration and shine without weighing down even the finest hair textures. ## Overview Joico Defy Damage Masque is a lightweight, sulfate-free hair treatment designed to rebuild broken hair bonds and protect against heat styling damage. Enriched with Arginine, Keratin, Moringa Seed Oil, and Rosehip Oil, it delivers instant softness, shine, and long-lasting strength, making it ideal for all hair types seeking professional-level repair and color longevity at home. ## Description FOR BOND STRENGTHENING & COLOR LONGEVITYThis powerful at-home treatment goes deep to infuse hair with a brilliant, bond-strengthening defense system. The result? Less breakage, more protection from heat styling; and hair has instant softness and shine…the kind you can see and feel on contact. Review: Me ha sorprendido mucho recibir el producto ya que el bote es tan pequeño como la típica muestra que viene de regalo con otro producto. De hecho se notaba que había sido cortado de otro paquete. Venden una muestra a precio de producto. Review: Great for my ultra fine hair! Soft and full. Hair feels nicely conditioned but not heavy. Consistency is nice. Small bottle goes a long way. Doesn’t take a lot of product. I rinse out in shower and also leave on for 30 mins, great deep conditioning ## Features - Helps to rebuild broken hair bonds - Deeply replenishes hair without weighing it down - See results after the very first use - Proactively builds hair’s resistance to damage ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B07PKFSDW8 | | ASIN | B07PKFSDW8 | | Active Ingredients | Arginine | | Additional Features | Get healthy, strong, & damage-resistant hair with Joico Defy Damage! Our special formula is packed with powerful ingredients that work together to nourish and protect your hair. Moringa Seed Oil provides hydration, shine, and softness, while Keratin repairs damage and Arginine replenishes amino acids. Rosehip Oil replenishes dry, damaged hair, & Protective Lipids acts as the first line of defense … | | Age Range Description | Adult | | Best Sellers Rank | #139,466 in Beauty ( See Top 100 in Beauty ) #1,421 in Hair Treatment Masks | | Brand Name | Joico | | Customer Reviews | 4.4 4.4 out of 5 stars (1,415) | | Customer reviews | 4.4 4.4 out of 5 stars (1,415) | | Date First Available | 3 September 2019 | | Global Trade Identification Number | 00074469509190 | | Hair Conditioner Type | Hair Conditioning Mask | | Hair Type | All | | Is Discontinued By Manufacturer | No | | Item Dimensions | 38 x 38 x 102 millimeters | | Item Form | Lotion | | Item Type Name | Defy Damage Protective Masque | | Item Weight | 0.08 Grams | | Item model number | J15986 | | Liquid Volume | 1.7 Fluid Ounces | | Manufacturer | Joico Laboratories, Inc | | Manufacturer | Joico Laboratories, Inc | | Material Features | Lightweight | | Material Type Free | Sulfate Free | | Number of Items | 1 | | Package Type Name | Tube | | Product Benefits | Strengthen bonds, reduce breakage, heat protection, instant softness & shine for beautiful hair. | | Product Dimensions | 3.81 x 3.81 x 10.16 cm; 0.07 g | | Recommended Uses For Product | Professional Salon & Spa | | Scent Name | Some fragrance | | UPC | 074469509190 | | Unit Count | 1.7 Fluid Ounces | ## Product Details - **Brand:** Joico - **Hair type:** All - **Item form:** Lotion - **Material features:** Lightweight - **Product benefits:** Strengthen bonds, reduce breakage, heat protection, instant softness & shine for beautiful hair. ## Images ![Defy Damage Masque 50 ml - Image 1](https://m.media-amazon.com/images/I/61JQLsb-8yL.jpg) ## Available Options This product comes in different **Size, Scent** options. ## Questions & Answers **Q: Is this is sulfate free?** A: Yes! We are free of SLS/SLES sulfates. **Q: How long will it take to see results?** A: Bond protection begins immediately, and you’ll notice strikingly softer feel and increased shine with the very first use. **Q: Is this good for curly hair?** A: Yes! Joico's Defy Damage Home Care System is great for all hair types, from straight to curly, fine to thick. **Q: Will the products help my hair color last longer?** A: Yes! Defy Damage Home Care System maintains over 90% of your color vibrancy up to 10 shampoos. ## Customer Reviews ### ⭐ Review *by M***A on 7 March 2022* Me ha sorprendido mucho recibir el producto ya que el bote es tan pequeño como la típica muestra que viene de regalo con otro producto. De hecho se notaba que había sido cortado de otro paquete. Venden una muestra a precio de producto. ### ⭐⭐⭐⭐⭐ Review *by D***Y on 5 December 2025* Great for my ultra fine hair! Soft and full. Hair feels nicely conditioned but not heavy. Consistency is nice. Small bottle goes a long way. Doesn’t take a lot of product. I rinse out in shower and also leave on for 30 mins, great deep conditioning ### ⭐⭐⭐⭐⭐ Review *by C***L on 9 May 2025* Great stuff. Keeps my hair moist ## Frequently Bought Together - Joico Defy Damage Protective Masque | For Color-Treated Hair | Strengthen Bonds & Preserve Hair Color | With Moringa Seed Oil & Arginine - Joico Defy Damage Sleepover Overnight Nourishing Treatment | Instantly Softens & Smooths | Strengthen Bonds | Reduce Breakage & Split Ends | No Rinse Formula | With Arginine & Keratin - Joico Defy Damage KBOND20 Power Masque | For Stronger, Hydrated Hair | Color-Safe | Rebuild & Protect Bonds | Paraben-Free | Animal-Test Free Formula --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.co.uk/products/328612963-defy-damage-masque-50-ml](https://www.desertcart.co.uk/products/328612963-defy-damage-masque-50-ml) --- *Product available on Desertcart United Kingdom* *Store origin: GB* *Last updated: 2026-05-16*