---
product_id: 326773991
title: "ATTITUDE Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Unscented, 40 Loads, 67.6 Fl Oz"
brand: "attitude"
price: "£29.64"
currency: GBP
in_stock: true
reviews_count: 13
category: "Attitude"
url: https://www.desertcart.co.uk/products/326773991-attitude-liquid-laundry-detergent-ewg-verified-he-compatible-plant-based
store_origin: GB
region: United Kingdom
---

# 98% naturally derived 40 loads per bottle EWG VERIFIED clean formula ATTITUDE Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Unscented, 40 Loads, 67.6 Fl Oz

**Brand:** attitude
**Price:** £29.64
**Availability:** ✅ In Stock

## Summary

> ♻️ Clean clothes, clear conscience — join the green laundry revolution!

## Quick Answers

- **What is this?** ATTITUDE Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Unscented, 40 Loads, 67.6 Fl Oz by attitude
- **How much does it cost?** £29.64 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.uk](https://www.desertcart.co.uk/products/326773991-attitude-liquid-laundry-detergent-ewg-verified-he-compatible-plant-based)

## Best For

- attitude enthusiasts

## Why This Product

- Trusted attitude brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Pure Power, Naturally:** Harness the cleaning strength of 98% plant-based ingredients for spotless, fresh laundry every time.
- • **Versatile & Effective:** Safe for all water temperatures, whites, colors, and HE machines—your all-in-one laundry solution.
- • **Long-Lasting Freshness:** One bottle delivers 40 loads, keeping your wardrobe vibrant and your home toxin-free.
- • **Gentle on Skin & Planet:** Unscented, vegan, and cruelty-free formula perfect for sensitive skin and eco-conscious lifestyles.
- • **Certified Clean Confidence:** EWG VERIFIED ensures your detergent meets the highest standards for health and environmental safety.

## Overview

ATTITUDE Liquid Laundry Detergent is a high-performance, plant-based formula verified by EWG for clean, safe ingredients. Compatible with HE machines and suitable for all fabrics and water temperatures, it delivers 40 loads of unscented, vegan, and cruelty-free laundry care that protects sensitive skin and the environment.

## Description

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Review: Great detergent - Love this detergent, only one with decent natural ingredients that doesn’t compromise on scent. Other natural ones didn’t clean the smells from clothes, this one does a good job. A little pricey but no skin irritations, good quality and nice scent.
Review: Smells great, cleans good, colors last longer and it’s safe for your skin and the air! - Smells fantastic, best laundry detergent ever, bottle doesn’t leak, the bottle lasts a long time, really cleans well, great safe alternative, keeps colors lasting longer, bottle is pretty big, the detergent looks just like it does in the pictures. We will most definitely buy it again! Best thing about it I think is it smells so good and it doesn’t seem to irritate my skin and I have eczema.

## Features

- EWG VERIFIED: This laundry detergent liquid is EWG VERIFIED, ensuring it's made with clean ingredients according to the Environmental Working Group's standards.
- HIGH PERFORMANCE: Made with 98% naturally derived ingredients, this laundry detergent liquid soap cleans, refreshes, and removes stains, odors, and grease. It works with both conventional and High Efficiency (HE) machines, & lasts for 40 loads.
- UNSCENTED: ideal for people who are sensitive to fragrances, cleans clothes without compromising the softness and comfort of your fabrics.
- FORMULATED FOR WHITES & COLORS: This laundry detergent works in all water temperatures and is safe for both whites and colors. Effectively cleans clothes, towels, sheets, pillowcases, and sportswear without causing discoloration.
- VEGAN & CRUELTY-FREE: This laundry soap liquid is 100% vegan and cruelty-free. Made for your well-being while respecting animals.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B093TNNR5F |
| Allergen Information | Hypoallergenic |
| Best Sellers Rank | #1,214 in Health & Household ( See Top 100 in Health & Household ) #21 in Liquid Laundry Detergent |
| Brand | ATTITUDE |
| Brand Name | ATTITUDE |
| Customer Reviews | 4.4 out of 5 stars 4,069 Reviews |
| Formulation Type | Cold Water, High Efficiency |
| Item Dimensions | 3.54 x 7.64 x 10.67 inches |
| Item Form | Liquid |
| Item Type Name | Liquid Laundry Detergent |
| Liquid Volume | 67.6 Fluid Ounces |
| Manufacturer | ATTITUDE Bio Spectra |
| Material Feature | Plant-Based, Vegan |
| Material Features | Plant-Based, Vegan |
| Material Type Free | Dye Free, Enzyme Free, Formaldehyde Free, Phosphate Free, Sodium Lauryl Sulfate Free |
| Model Number | 12043 |
| Number of Items | 1 |
| Part Number | 12043 |
| Product Benefits | Biodegradable, Dye Free, Hypoallergenic, Skin Sensitive, Vegan |
| Scent | Unscented |
| Skin Type | All |
| Specific Uses For Product | Machine Wash |
| UPC | 626232120431 |
| Unit Count | 67.6 Fluid Ounces |

## Product Details

- **Brand:** ATTITUDE
- **Item Form:** Liquid
- **Material Type Free:** Dye Free, Enzyme Free, Formaldehyde Free, Phosphate Free, Sodium Lauryl Sulfate Free
- **Scent:** Unscented
- **Unit Count:** 67.6 Fluid Ounces

## Images

![ATTITUDE Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Unscented, 40 Loads, 67.6 Fl Oz - Image 1](https://m.media-amazon.com/images/I/61ZBLzaLcyL.jpg)
![ATTITUDE Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Unscented, 40 Loads, 67.6 Fl Oz - Image 2](https://m.media-amazon.com/images/I/81SB-WtZbRL.jpg)
![ATTITUDE Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Unscented, 40 Loads, 67.6 Fl Oz - Image 3](https://m.media-amazon.com/images/I/21ic3rfWgjL.jpg)
![ATTITUDE Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Unscented, 40 Loads, 67.6 Fl Oz - Image 4](https://m.media-amazon.com/images/I/618WK3Drd6L.jpg)
![ATTITUDE Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Unscented, 40 Loads, 67.6 Fl Oz - Image 5](https://m.media-amazon.com/images/I/71C7XmkoMcL.jpg)

## Available Options

This product comes in different **Size, Scent** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Great detergent
*by S***H on May 4, 2026*

Love this detergent, only one with decent natural ingredients that doesn’t compromise on scent. Other natural ones didn’t clean the smells from clothes, this one does a good job. A little pricey but no skin irritations, good quality and nice scent.

### ⭐⭐⭐⭐⭐ Smells great, cleans good, colors last longer and it’s safe for your skin and the air!
*by R***E on March 2, 2026*

Smells fantastic, best laundry detergent ever, bottle doesn’t leak, the bottle lasts a long time, really cleans well, great safe alternative, keeps colors lasting longer, bottle is pretty big, the detergent looks just like it does in the pictures. We will most definitely buy it again! Best thing about it I think is it smells so good and it doesn’t seem to irritate my skin and I have eczema.

### ⭐⭐⭐⭐⭐ Attitude for life
*by J***H on September 23, 2025*

I am on a journey to swap out the toxic products we use every day in my family (cleaning, beauty and everything food related) While I enjoy testing out the latest and greatest, my search has eased in the laundry category. This detergent has been a great find for my family and since we have started using, eczema issues have been significantly reduced. We are now on our fourth bottle. It gives me great peace of mind to find a product that’s safe for both my family and environment while still being effective. I can only comment about the mountain fresh scent as that it was the first I tried and loved. All clothes have come out clean, fresh and soft, without any heavy artificial scent. I use about 2 tbsp per load and have found that sufficient for our needs - so the bottle lasts longer. The fact that it is also formulated for high-efficiency HE machines makes it one less thing to think about. While the price tag is more hefty than commercialized brands, I’m ok with that knowing that it’s an EWG verified and aligns with my views on the use of cruelty free ingredients. If you’re looking for a detergent that’s effective, environmentally safe and gentle, this is the one. So far I haven’t had any issues with bottle leaks like others have mentioned. Since there are so many products in the attitude line, I’ll be happily continuing my testing my way through their brand.

## Frequently Bought Together

- ATTITUDE Liquid Laundry Detergent, EWG Verified Laundry Soap, HE Compatible, Vegan and Plant Based Products, Cruelty-Free, Unscented, 40 Loads, 67.6 Fl Oz
- ATTITUDE Dishwashing Liquid, EWG Verified, Vegan Dish Soap, Plant Based, Naturally Derived Products, Unscented, 23.7 Fl Oz
- ATTITUDE Liquid Hand Soap, EWG Verified, Plant and Mineral-Based, Vegan Personal Care Products, Unscented, 16 Fl Oz

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*Product available on Desertcart United Kingdom*
*Store origin: GB*
*Last updated: 2026-06-01*