--- product_id: 273057393 title: "Almay Smart Shade Skintone Matching Makeup, Light/Medium" brand: "almay" price: "£23.76" currency: GBP in_stock: true reviews_count: 5 category: "Almay" url: https://www.desertcart.co.uk/products/273057393-almay-smart-shade-skintone-matching-makeup-light-medium store_origin: GB region: United Kingdom --- # Hypoallergenic & fragrance-free Instant skin tone match SPF 15 broad-spectrum protection Almay Smart Shade Skintone Matching Makeup, Light/Medium **Brand:** almay **Price:** £23.76 **Availability:** ✅ In Stock ## Summary > 🎯 Nail your perfect shade instantly—because your skin deserves smart beauty. ## Quick Answers - **What is this?** Almay Smart Shade Skintone Matching Makeup, Light/Medium by almay - **How much does it cost?** £23.76 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.co.uk](https://www.desertcart.co.uk/products/273057393-almay-smart-shade-skintone-matching-makeup-light-medium) ## Best For - almay enthusiasts ## Why This Product - Trusted almay brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Sun Smart Protection:** SPF 15 broad-spectrum defense keeps your skin shielded while enhancing your natural beauty. - • **Buildable Medium Coverage:** Customize your look with a natural, luminous glow that layers seamlessly without streaks. - • **Skin-Safe & Clean Formula:** Dermatologist tested, cruelty-free, fragrance-free, and hypoallergenic—perfect for sensitive skin. - • **Effortless Everyday Elegance:** Lightweight liquid foundation in 6 versatile shades designed to simplify your routine and elevate your confidence. - • **Adaptive Tonemimic Technology:** Transforms from white cream to your perfect shade on contact for a flawless, personalized finish. ## Overview Almay Smart Shade Skintone Matching Makeup is a dermatologist-tested liquid foundation that uses innovative Tonemimic technology to adapt instantly to your skin tone. Offering buildable medium coverage with a natural finish, it includes SPF 15 broad-spectrum protection and is hypoallergenic, fragrance-free, and cruelty-free—ideal for sensitive skin and everyday wear. ## Description Take the guesswork out of finding your foundation with this innovative formula that adjusts to match your skin tone—instantly! Review: BIEN - El mismo producto comprado en USA era mejor . Me molestó el hecho que el producto no era precintado con eso siempre tengo la duda que fue un producto devuelto y sin control de calidad Review: Glam ## Features - Almay's liquid foundation formula instantly transforms from a white cream to your ideal shade as you smooth it on—that’s the magic of our technology - Almay's Tonemimic technology uses tiny spheres that break open and release pigment as you blend them over your skin - 6 shades of natural-looking, streak-free, medium-coverage foundation with a luminous glow that builds, so you get the exact coverage you want from this liquid base - Smart Shade foundation has SPF 15 broad-spectrum protection - As always, dermatologist tested, hypoallergenic, fragrance free, clean, and cruelty free ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B00I50QVAU | | Additional Features | Hypoallergenic, Fragrance Free | | Age Range Description | Adult | | Best Sellers Rank | #152,831 in Beauty ( See Top 100 in Beauty ) #1,672 in Foundation Makeup | | Brand Name | Almay | | Color | 200 Light, Medium Mine | | Colour | 200 Light, Medium Mine | | Container Type | Tube | | Country as Labeled | United States | | Coverage | Medium | | Customer Reviews | 4.4 out of 5 stars 4,882 Reviews | | Finish Types | Natural | | Global Trade Identification Number | 00309975603026 | | Item Dimensions | 48 x 21 x 114 millimeters | | Item Form | Liquid | | Item Weight | 1 Ounces | | Item form | Liquid | | Manufacturer | Revlon Consumer Products Corp. | | Manufacturer Part Number | 5603-02 | | Material Type Free | Fragrance Free | | Material type free | Fragrance Free | | Model Number | 309975603026 | | Number of Items | 1 | | Package Type Name | Bottle | | Package information | Tube | | Product Benefits | Adjust to your skin tone | | Recommended Uses For Product | Sensitive Skin | | Recommended uses for product | Sensitive Skin | | Skin Tone | Medium | | Skin Type | Sensitive | | Skin type | Sensitive | | Specialty | Cru, Fragrance Free, Hypoallergenic | | Sun Protection | 15 Sun Protection Factor (SPF) | | UPC | 309975603026 | | Unit Count | 1 Fluid Ounces | ## Product Details - **Colour:** 200 Light, Medium Mine - **Item form:** Liquid - **Material type free:** Fragrance Free - **Recommended uses for product:** Sensitive Skin - **Skin type:** Sensitive ## Images ![Almay Smart Shade Skintone Matching Makeup, Light/Medium - Image 1](https://m.media-amazon.com/images/I/610Af3YGzWL.jpg) ![Almay Smart Shade Skintone Matching Makeup, Light/Medium - Image 2](https://m.media-amazon.com/images/I/61q4IuIpP7L.jpg) ![Almay Smart Shade Skintone Matching Makeup, Light/Medium - Image 3](https://m.media-amazon.com/images/I/41RzR2HWbmL.jpg) ![Almay Smart Shade Skintone Matching Makeup, Light/Medium - Image 4](https://m.media-amazon.com/images/I/616EyqVzNFL.jpg) ![Almay Smart Shade Skintone Matching Makeup, Light/Medium - Image 5](https://m.media-amazon.com/images/I/61nKDYBc6jL.jpg) ## Questions & Answers **Q: I think i need to rephrase what i asked earlier. if it's white, why are there other options? and how do i know which one to select? so confused.** A: It is more like a light coverage, kind of evens out skin tone, not buildable. There is pigment in the product, it seems to activate while you are rubbing, I think it is more of a gimmick than anything, choose the color closest to what you typically buy, if you are light, buy light, I wear nude, beige, natural beige from Revlon typically, I bought medium. I think I could have also used light medium, maybe. **Q: why does my tube say "A large spectre" on it? Had to laugh when a reviewer said it made her look like Caspar the friendly ghost.** A: The reviewer is right. This Almay Skintone is like plaster on a wall. I mix it with another cream. Then it is okay. **Q: Why is almay foundation available only through amazon fresh? it's not food!** A: Sorry.. didn’t realize it was labeled like that **Q: Is Light color, really light or pale?** A: The color is pale. ## Customer Reviews ### ⭐⭐ BIEN *by S***E on 14 November 2018* El mismo producto comprado en USA era mejor . Me molestó el hecho que el producto no era precintado con eso siempre tengo la duda que fue un producto devuelto y sin control de calidad ### ⭐⭐⭐⭐⭐ Glam *by H***X on 30 July 2024* ### ⭐⭐⭐⭐⭐ Love it *by 5***2 on 15 July 2021* ## Frequently Bought Together - Almay Skintone Matching Foundation, Smart Shade Face Makeup, Hypoallergenic, Oil Free-Fragrance Free, Dermatologist Tested with SPF 15, Light, Medium Mine, 1 Oz - Almay Anti-Aging Foundation, Smart Shade Face Makeup with Hyaluronic Acid, Niacinamide, Vitamin C & E, Hypoallergenic-Fragrance Free, 200 Light Medium, 1 Fl Oz (Pack of 1) - Almay All-Day Eyeliner Pencil, Hypoallergenic, Cruelty-Free, Smudge-Proof, Ophthalmologist Tested, Long Wearing and Water Resistant, Brown Topaz, 0.01 oz --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.co.uk/products/273057393-almay-smart-shade-skintone-matching-makeup-light-medium](https://www.desertcart.co.uk/products/273057393-almay-smart-shade-skintone-matching-makeup-light-medium) --- *Product available on Desertcart United Kingdom* *Store origin: GB* *Last updated: 2026-05-17*