--- product_id: 251494452 title: "Smoothening" brand: "hair food" price: "£55.39" currency: GBP in_stock: true reviews_count: 8 url: https://www.desertcart.co.uk/products/251494452-smoothening store_origin: GB region: United Kingdom --- # Enriched with smoothing argan oil Sulfate, paraben & dye free formula Infused with moisturizing avocado Smoothening **Brand:** hair food **Price:** £55.39 **Availability:** ✅ In Stock ## Summary > 🥑 Smooth, soft, and sulfate-free — your hair’s new best friend! ## Quick Answers - **What is this?** Smoothening by hair food - **How much does it cost?** £55.39 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.co.uk](https://www.desertcart.co.uk/products/251494452-smoothening) ## Best For - hair food enthusiasts ## Why This Product - Trusted hair food brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Color-Safe Confidence:** Gentle formula protects and enhances color-treated hair without stripping - • **Nourish & Hydrate Deeply:** Avocado & argan oil blend delivers intense moisture for soft, vibrant hair - • **Clean Beauty, No Compromise:** Sulfate, paraben, dye, and mineral oil free for a pure, safe cleanse - • **Frizz Control & Breakage Defense:** Smooths hair texture while reducing breakage for resilient strands - • **Simple Ingredients, Powerful Results:** Inspired by kitchen-fresh recipes, crafted for professional-grade hair care ## Overview Hair Food Avocado & Argan Oil Sulfate Free Smoothing Shampoo is a 300ml liquid shampoo designed for dry and color-treated hair. It combines natural avocado and argan oils to deeply hydrate and smooth hair while being free from sulfates, parabens, dyes, and mineral oils. This gentle yet effective formula nourishes hair, controls frizz, and protects against breakage, making it ideal for professionals seeking clean, vibrant, and touchably soft hair. ## Description Feed your hair with Hair Food Avocado & Argan Oil Sulfate Free Smoothing and Color Safe Shampoo. Infused with the gentle essences of moisturizing avocado and smoothing argan, our sulfate free argan oil recipe works to soften and smooth hair that might feel a little thirsty, and leave it looking, feeling, and smelling totally pampered. Inspired by clean, simple ingredients like the ones you’d find in your own kitchen, our recipe for flowing, soft, and touchable hair is sulfate free, silicone free, paraben free, and mineral oil free. Because what goes on your body is just as important as what you put in it. We at Hair Food believe in something simple. Hair should be nourished, the same way we nourish our bodies. All of our recipes are inspired by fresh and nourishing ingredients, crafted to be safe for color treated hair, and sulfate free, dye free, and paraben free. Our sulfate free Hair Food Avocado & Argan Oil collection is specially crafted to smooth your hair the way you need it, without the things you don’t need. Review: great for dry hair - I'm in total love with this product. I tried this shampoo for the first time and I have no regrets. It contains avocado and argan oil which are great ingredients for good quality hair and this shampoo instantly adds great moisture to the texture of the hair. I think it would work great even if you didn't use a conditioner after using this shampoo. All in all loved the product specially because it is paraben and sulfate free hence less harmful for the hair. Review: Soft hair - Very nice and keeps my hair texture very soft ## Features - Hair Food Avocado & Argan Oil Sulfate Free Smoothing Shampoo gently leaves your hair soft, smooth, hydrated & vibrant - Recipes, not Formulas: Our recipes have simple ingredients—sulfate free, paraben free, dye free and mineral oil free - Hair Food is all sulfate free, color safe & has 3 collections of treatments to nourish different hair types - Cleanse and hydrate by working shampoo into wet hair to form a fragrant, rich lather. Rinse and follow with conditioner - To feed frizzy hair and prevent breakage, use Hair Food Avocado & Argan Oil Shampoo ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B07LGFW4Q2 | | ASIN | B07LGFW4Q2 | | Active Ingredients | avocado | | Age Range Description | Adult | | Best Sellers Rank | #42,127 in Beauty ( See Top 100 in Beauty ) #669 in Hair Treatment Oils | | Brand Name | Hair Food | | Customer Reviews | 4.0 4.0 out of 5 stars (114) | | Customer reviews | 4.0 4.0 out of 5 stars (114) | | Date First Available | 20 March 2019 | | Hair Type | Dry | | Item Dimensions | 6.2 x 6.2 x 16.8 centimeters | | Item Form | Liquid | | Item Weight | 305.4 Grams | | Item model number | 37000823445 | | Liquid Volume | 300 Milliliters | | Manufacturer | Transmed - P&G | | Manufacturer | Transmed - P&G | | Manufacturer Part Number | 80320117 | | Material Type Free | Sulfate Free | | Model Number | 37000823445 | | Number of Items | 1 | | Other Special Features of the Product | Natural Ingredients | | Product Benefits | Softens, smoothens, nourishes hair | | Product Dimensions | 6.17 x 6.17 x 16.81 cm; 305.4 g | | Recommended Uses For Product | Soft | | Scent Name | Avocado | | Suitable Hair Color | All Hair Colors | | UPC | 697777825938 037000823445 | | Unit Count | 300 Milliliters | ## Product Details - **Age range (description):** Adult - **Brand:** Hair Food - **Hair type:** Dry - **Item form:** Liquid - **Scent:** Avocado ## Images ![Smoothening - Image 1](https://m.media-amazon.com/images/I/51-ljzUmwSL.jpg) ![Smoothening - Image 2](https://m.media-amazon.com/images/I/51YhZjoW3wL.jpg) ![Smoothening - Image 3](https://m.media-amazon.com/images/I/815j6EXNKoL.jpg) ![Smoothening - Image 4](https://m.media-amazon.com/images/I/81EuB6mnT9L.jpg) ![Smoothening - Image 5](https://m.media-amazon.com/images/I/71EjSmx659L.jpg) ## Available Options This product comes in different **Size, Scent** options. ## Questions & Answers **Q: Is this black dye** A: No **Q: Can you tell me the shampoo's ingredients?** A: Main ingredients Avacado & Argan Oil **Q: Is this only for color treated hair?** A: No ## Customer Reviews ### ⭐⭐⭐⭐⭐ great for dry hair *by P***I on 23 August 2021* I'm in total love with this product. I tried this shampoo for the first time and I have no regrets. It contains avocado and argan oil which are great ingredients for good quality hair and this shampoo instantly adds great moisture to the texture of the hair. I think it would work great even if you didn't use a conditioner after using this shampoo. All in all loved the product specially because it is paraben and sulfate free hence less harmful for the hair. ### ⭐⭐⭐⭐ Soft hair *by A***I on 18 October 2020* Very nice and keeps my hair texture very soft ### ⭐⭐⭐⭐⭐ Must haves *by J***L on 20 August 2021* Well this is a new one I have used. It’s good I mean I haven’t used a conditioner right after the hair wash and kept my hair look hydrated. I will surely try the whole hair routine with this ## Frequently Bought Together - Hair Food Shampoo, Avocado & Argan Oil, 10.1 Ounce - Hair Food Conditioner, Avocado & Argan Oil, 10.1 Oz - Hair Food Almond Oil & Lotus Flower Repair Conditioner --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.co.uk/products/251494452-smoothening](https://www.desertcart.co.uk/products/251494452-smoothening) --- *Product available on Desertcart United Kingdom* *Store origin: GB* *Last updated: 2026-07-21*