---
product_id: 179919620
title: "Ion Bright White Powder Lightener 1 lb"
brand: "ion"
price: "£32.79"
currency: GBP
in_stock: true
reviews_count: 8
category: "Ion"
url: https://www.desertcart.co.uk/products/179919620-ion-bright-white-powder-lightener-1-lb
store_origin: GB
region: United Kingdom
---

# Up to 7 levels of lift Gluten & cruelty-free formula Infused with coconut, chia seed & sunflower oils Ion Bright White Powder Lightener 1 lb

**Brand:** ion
**Price:** £32.79
**Availability:** ✅ In Stock

## Summary

> ⚡ Elevate your color game with a bright white boost that cares as much as you do!

## Quick Answers

- **What is this?** Ion Bright White Powder Lightener 1 lb by ion
- **How much does it cost?** £32.79 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.uk](https://www.desertcart.co.uk/products/179919620-ion-bright-white-powder-lightener-1-lb)

## Best For

- ion enthusiasts

## Why This Product

- Trusted ion brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Powerful 7-Level Lift:** Achieve salon-grade brightness with up to 7 levels of even, damage-minimized lift.
- • **Versatile Application:** Creamy, dust-free formula works flawlessly on and off the scalp for all techniques.
- • **Nourishing Oil Infusion:** Conditioning blend of coconut, chia seed, and sunflower oils keeps hair soft and healthy.
- • **Clean & Conscious Beauty:** Gluten-free and cruelty-free, because your hair and values deserve the best.
- • **Trusted Professional Results:** Join thousands of pros who rely on Ion for impeccable, vibrant color transformations.

## Overview

Ion Bright White Powder Lightener is a 1 lb professional-grade bleaching powder that lifts hair up to 7 levels with a creamy, dust-free formula enriched with coconut, chia seed, and sunflower oils. Suitable for all application methods, it’s gluten-free, cruelty-free, and designed to deliver salon-quality, conditioning lightening results for all hair types.

## Description

Need a lift for your next hair color? Look no further than ion Color Brilliance Bright White Powder Lightener. This conditioning dust-free formula is infused with coconut chia seed and sunflower oils and provides up to 7 levels of even lift. Mixing with a developer creates a creamy consistency that’s suitable for all application techniques both on and off the scalp. From volumizing to smoothing moisturizing to color-protecting ion shampoos conditioners stylers and treatments are formulated to always provide impeccable professional results for all hair types. No matter what your hair needs ion has the perfect solution for you.

Review: An amazing product! Very pleased! - This bleach is incredible. I used it with a 30 vol developer and a little conditioner stirred in to dilute it for hair damage prevention purposes, and I'm not disappointed. I was bleaching out black, so I did have to use it twice in order to get the color out, but it worked very well. It went from black to a very nice brown (which was perfect bcs I was going ginger but my dye was a little bright, so I needed a darker color to contrast that.) My hair doesn't feel damaged at all, it's still soft as can be. Very good product.
Review: Best bleach (other than in salons) - I’ve tried many powder lighteners and always go back to this brand. This has been my go-to for a while now because it’s always a consistent quality. Other powders don’t lift nearly as well as this one. It definitely lifts at least 4-5 levels. It’s also best to cover your bleached parts with hair foil or syran wrap because when this bleach dries, it no longer lifts. So covering your bleached parts with foil or wrap can help keep the bleach activated longer, thus lifting more for a brighter blonde. Also keep in mind you will still need a toner (but that goes for any powder lightener). Any powder bleach will lighten your hair but in order to get the brassy/unwanted tones out, you HAVE to tone your hair afterwards. After bleaching, I use Wella toners (T18 or T28 - sometimes both) and my hair always looks like I came from the salon.

## Features

- Suitable for all application techniques, on and off the scalp
- Gluten and cruelty free (Product not tested on animals)
- Available in 1 oz. or 1 lb.
- Up to 7 levels of lift

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07YXBPWY4 |
| Best Sellers Rank | #26,254 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #253 in Hair Color |
| Brand | ion |
| Brand Name | ion |
| Customer Reviews | 4.8 out of 5 stars 449 Reviews |
| Hair Type | Bleaching |
| Item Form | Powder |
| Item Weight | 1 Ounces |
| Manufacturer | Arcadia Beauty Labs LLC |
| Material Features | Organic |
| Package Size Name | 1 Pound |
| Product Benefits | Provides versatile application, is gluten-free and cruelty-free, and lifts up to 7 levels while conditioning the hair with nourishing oils. Product Benefits Provides versatile application, is gluten-free and cruelty-free, and lifts up to 7 levels while conditioning the hair with nourishing oils. See more |
| Scent | Unscented |
| Scent Name | Unscented |
| Special Ingredients | Coconut Chia Seed and Sunflower Oils |
| Unit Count | 16.0 Ounce |

## Product Details

- **Brand:** ion
- **Hair Type:** Bleaching
- **Item Form:** Powder
- **Item Weight:** 1 Ounces

## Images

![Ion Bright White Powder Lightener 1 lb - Image 1](https://m.media-amazon.com/images/I/51aj4w6cyGL.jpg)
![Ion Bright White Powder Lightener 1 lb - Image 2](https://m.media-amazon.com/images/I/71CUAg5UalL.jpg)
![Ion Bright White Powder Lightener 1 lb - Image 3](https://m.media-amazon.com/images/I/61ydflvu2+L.jpg)
![Ion Bright White Powder Lightener 1 lb - Image 4](https://m.media-amazon.com/images/I/71PASFRyDzL.jpg)
![Ion Bright White Powder Lightener 1 lb - Image 5](https://m.media-amazon.com/images/I/611L4iM6epL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ An amazing product! Very pleased!
*by I***A on July 12, 2025*

This bleach is incredible. I used it with a 30 vol developer and a little conditioner stirred in to dilute it for hair damage prevention purposes, and I'm not disappointed. I was bleaching out black, so I did have to use it twice in order to get the color out, but it worked very well. It went from black to a very nice brown (which was perfect bcs I was going ginger but my dye was a little bright, so I needed a darker color to contrast that.) My hair doesn't feel damaged at all, it's still soft as can be. Very good product.

### ⭐⭐⭐⭐⭐ Best bleach (other than in salons)
*by P***L on March 17, 2025*

I’ve tried many powder lighteners and always go back to this brand. This has been my go-to for a while now because it’s always a consistent quality. Other powders don’t lift nearly as well as this one. It definitely lifts at least 4-5 levels. It’s also best to cover your bleached parts with hair foil or syran wrap because when this bleach dries, it no longer lifts. So covering your bleached parts with foil or wrap can help keep the bleach activated longer, thus lifting more for a brighter blonde. Also keep in mind you will still need a toner (but that goes for any powder lightener). Any powder bleach will lighten your hair but in order to get the brassy/unwanted tones out, you HAVE to tone your hair afterwards. After bleaching, I use Wella toners (T18 or T28 - sometimes both) and my hair always looks like I came from the salon.

### ⭐⭐⭐⭐⭐ Great Lightener
*by A***E on December 27, 2025*

This powder lightener works really well and gives a clean, even lift up to about 7 levels. It mixes smoothly, is low-dust, and applies evenly without excessive swelling. My hair felt less dry than with other lighteners, which was a nice surprise. Overall, it delivers bright blonde results with minimal damage. I would definitely repurchase and recommend it for both at-home and professional use.

## Frequently Bought Together

- Ion Bright White Powder Lightener 1 lb
- Color Charm Charm Hair Toner

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*Product available on Desertcart United Kingdom*
*Store origin: GB*
*Last updated: 2026-06-09*