--- product_id: 14985855 title: "Matte Paste 4 oz. | Matte Finish Texturing Pliable Strong Hold, Water Based Formula Washes out Easily, Light Citrus Fragrance" brand: "bona fide pomade" price: "£28.02" currency: GBP in_stock: true reviews_count: 13 category: "Bona Fide Pomade" url: https://www.desertcart.co.uk/products/14985855-matte-paste-4-oz-matte-finish-texturing-pliable-strong-hold store_origin: GB region: United Kingdom --- # Natural clays & waxes Fresh citrus fragrance Strong, pliable hold Matte Paste 4 oz. | Matte Finish Texturing Pliable Strong Hold, Water Based Formula Washes out Easily, Light Citrus Fragrance **Brand:** bona fide pomade **Price:** £28.02 **Availability:** ✅ In Stock ## Summary > 👑 Own your style with Bona Fide Matte Paste — hold that means business. ## Quick Answers - **What is this?** Matte Paste 4 oz. | Matte Finish Texturing Pliable Strong Hold, Water Based Formula Washes out Easily, Light Citrus Fragrance by bona fide pomade - **How much does it cost?** £28.02 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.co.uk](https://www.desertcart.co.uk/products/14985855-matte-paste-4-oz-matte-finish-texturing-pliable-strong-hold) ## Best For - bona fide pomade enthusiasts ## Why This Product - Trusted bona fide pomade brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Fresh grapefruit scent:** Subtle, invigorating fragrance that keeps you feeling sharp and confident. - • **All-day flexible control:** Strong yet pliable hold lets you restyle without the crunch. - • **Matte finish, zero shine:** Achieve a natural, effortless look that fits every professional vibe. - • **Clean, water-based formula:** Rinses out easily—no residue, no fuss after a long day. - • **Infused with natural clays & waxes:** Supports texture and volume while nourishing your hair. ## Overview Bona Fide Pomade Matte Paste is a 4 oz. water-based styling cream offering a strong, pliable hold with a matte finish. Infused with natural clays and waxes, it provides texture and volume without shine or greasiness. Made in the USA, it features a fresh grapefruit scent and washes out easily, making it perfect for professionals seeking effortless, all-day hair control. ## Description desertcart.com: Bona Fide Pomade, Matte Paste 4 oz. | Matte Finish Texturing Pliable Strong Hold, Water Based Formula Washes out Easily, Light Citrus Fragrance : Beauty & Personal Care Review: Favorite hair product - Great brand and I love this paste that they make. The hold is perfect and still pliable and it smells great. It works great and doesn’t leave the hair looking or feeling greasy. Review: Love this hair gel for its natural look - This stuff is amazing, I was put on it by my barber who introduced it to me. Its hands down the best hair gel Ive used and heres why... 1. It looks natural, zero shine, I mix this in and it looks as if Im wearing no gel at all. 2. It holds all day, and on top of that I can re-adjust it all day too. Unlike other gels that you dont dare touch after it dries this you can re-adjust. 3. Its easy to apply, it blends in very quickly and easily. Again some gels I feel like Im mixing in my hair for minutes, but this really seems to blend into my hair easily. 4. One reviewer mentioned they couldnt stand the smell? HUH!?!? what offends you about a lemon smell? Give me a break, this smells very good and is unoffensive. If you're in the market for a new gel, trust me try this, I guarantee you'll like it ## Features - Strong Pliable Hold - Matte Finish - Infused with natural clays, waxes and oil. - Made in the USA - Fresh & Light Grapefruit Fragrance ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B00TUGCW8I | | Best Sellers Rank | #218,968 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #447 in Hair Styling Pomades | | Brand Name | Bona Fide Pomade | | Customer Reviews | 4.4 out of 5 stars 384 Reviews | | Hair Type | All | | Item Form | Cream | | Item Volume | 130 Milliliters | | Item Weight | 4.25 Ounces | | Liquid Volume | 4 Fluid Ounces | | Manufacturer | Bona Fide Pomade, Inc. | | Material Type Free | Talcum Free | | Number of Items | 1 | | Product Benefits | Strong Pliable Hold & Matte Finish | | Scent | Fresh Grapefruit | | Scent Name | Fresh Grapefruit | | UPC | 863309000122 | | Unit Count | 4 Ounce | ## Product Details - **Product Benefits:** Strong Pliable Hold & Matte Finish - **Hair Type:** dry, All - **Material Type Free:** Talcum Free - **Scent:** Fresh Grapefruit - **Liquid Volume:** 4 Fluid Ounces ## Images ![Matte Paste 4 oz. | Matte Finish Texturing Pliable Strong Hold, Water Based Formula Washes out Easily, Light Citrus Fragrance - Image 1](https://m.media-amazon.com/images/I/71QPEvslKZL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Favorite hair product *by S***D on January 7, 2026* Great brand and I love this paste that they make. The hold is perfect and still pliable and it smells great. It works great and doesn’t leave the hair looking or feeling greasy. ### ⭐⭐⭐⭐⭐ Love this hair gel for its natural look *by B***3 on December 6, 2015* This stuff is amazing, I was put on it by my barber who introduced it to me. Its hands down the best hair gel Ive used and heres why... 1. It looks natural, zero shine, I mix this in and it looks as if Im wearing no gel at all. 2. It holds all day, and on top of that I can re-adjust it all day too. Unlike other gels that you dont dare touch after it dries this you can re-adjust. 3. Its easy to apply, it blends in very quickly and easily. Again some gels I feel like Im mixing in my hair for minutes, but this really seems to blend into my hair easily. 4. One reviewer mentioned they couldnt stand the smell? HUH!?!? what offends you about a lemon smell? Give me a break, this smells very good and is unoffensive. If you're in the market for a new gel, trust me try this, I guarantee you'll like it ### ⭐⭐⭐⭐⭐ Excelente calidad *by J***N on June 23, 2026* Excelente producto y súper confiable! ## Frequently Bought Together - Bona Fide Pomade, Matte Paste 4 oz. | Matte Finish Texturing Pliable Strong Hold, Water Based Formula Washes out Easily, Light Citrus Fragrance - Bona Fide Pomade, Texture Spray, 8.45 oz.| Volumizing Texturizing Medium Hold and Shine, Water-Based Formula, Non-Flaking, Light Grapefruit Fragrance - Bona Fide Pomade, Original Hold 4 oz. | Medium Hold, High Shine, Water-Based Pomade, Non-Flaking Easy to Wash Out Formula, Pink Grapefruit Fragrance --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.co.uk/products/14985855-matte-paste-4-oz-matte-finish-texturing-pliable-strong-hold](https://www.desertcart.co.uk/products/14985855-matte-paste-4-oz-matte-finish-texturing-pliable-strong-hold) --- *Product available on Desertcart United Kingdom* *Store origin: GB* *Last updated: 2026-07-01*