--- product_id: 136589922 title: "Race After Technology: Abolitionist Tools for the New Jim Code" price: "£22.09" currency: GBP in_stock: true reviews_count: 13 url: https://www.desertcart.co.uk/products/136589922-race-after-technology-abolitionist-tools-for-the-new-jim-code store_origin: GB region: United Kingdom --- # Race After Technology: Abolitionist Tools for the New Jim Code **Price:** £22.09 **Availability:** ✅ In Stock ## Quick Answers - **What is this?** Race After Technology: Abolitionist Tools for the New Jim Code - **How much does it cost?** £22.09 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.co.uk](https://www.desertcart.co.uk/products/136589922-race-after-technology-abolitionist-tools-for-the-new-jim-code) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description From everyday apps to complex algorithms, Ruha Benjamin cuts through tech-industry hype to understand how emerging technologies can reinforce White supremacy and deepen social inequity. Benjamin argues that automation, far from being a sinister story of racist programmers scheming on the dark web, has the potential to hide, speed up, and deepen discrimination while appearing neutral and even benevolent when compared to the racism of a previous era. Presenting the concept of the “New Jim Code,” she shows how a range of discriminatory designs encode inequity by explicitly amplifying racial hierarchies; by ignoring but thereby replicating social divisions; or by aiming to fix racial bias but ultimately doing quite the opposite. Moreover, she makes a compelling case for race itself as a kind of technology, designed to stratify and sanctify social injustice in the architecture of everyday life. This illuminating guide provides conceptual tools for decoding tech promises with sociologically informed skepticism. In doing so, it challenges us to question not only the technologies we are sold but also the ones we ourselves manufacture. Visit the book's free Discussion Guide: www.dropbox.com Review: Learning about “The New Jim Code”! - “Race After Technology” elegantly disrupts the illusion of the average user (of smartphones, internet search engines and automated technology - such as public bathroom hand dryers) that pervasive bias is not directly influencing tech design. In her book, Dr. Ruha Benjamin shines a powerful torchlight onto current artificial intelligence and technological design describing the “New Jim Code” - how algorithms and technology innovations can mimic and perpetuate institutional racism. Her book is essential reading for anyone involved in developing applications, computer programming and AI (artificial intelligence). Dr. Benjamin’s very readable, highly researched and thought-provoking book states all technology consumers and designers think and act critically about issues of justice, diversity and equity in the design and programming as these technologies evolve. For example, Dr. Benjamin relates the experience of an African American computer programmer who found out when that when she put in “Malcolm X” into her phone’s Google Maps, and the GPS voice directed her to “Malcolm Ten” Avenue in Harlem, erasing the history of African Americans in one user’s application.This was a powerful example of what Dr. Benjamin’s book eloquently describes as the “New Jim Code.” “Race After Technology” book is disturbingly brilliant and highly recommended. Review: One of the best analytical frameworks for understanding the technology-race dynamic - The author provides some highly valuable concepts and a highly useful framework for understanding technology and how it is intertwined with race. She successfully weaves together insights from very disparate disciplines, which is a value add in and of itself. The only limitation of the work is the tendency of the author to [in some cases] spend too much time exploring the examples she uses to ground her analysis, thus creating an imbalance between historical analysis and contemporary application of her framework and concepts. And there is a question whether other examples could resonate more. Despite this limitation, it is an excellent book that has tremendous value for a range of audiences: activists, students of tech studies, and academics. It is indispensable reading for anyone concerned with the overall trajectory of technology and its impact on black and brown people. ## Technical Specifications | Specification | Value | |---------------|-------| | Best Sellers Rank | #50,420 in Books ( See Top 100 in Books ) #36 in Sociology of Class #39 in Social Aspects of Technology #119 in Discrimination & Racism | | Customer Reviews | 4.7 out of 5 stars 641 Reviews | ## Images ![Race After Technology: Abolitionist Tools for the New Jim Code - Image 1](https://m.media-amazon.com/images/I/81yXiS6H0WL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Learning about “The New Jim Code”! *by M***6 on August 27, 2019* “Race After Technology” elegantly disrupts the illusion of the average user (of smartphones, internet search engines and automated technology - such as public bathroom hand dryers) that pervasive bias is not directly influencing tech design. In her book, Dr. Ruha Benjamin shines a powerful torchlight onto current artificial intelligence and technological design describing the “New Jim Code” - how algorithms and technology innovations can mimic and perpetuate institutional racism. Her book is essential reading for anyone involved in developing applications, computer programming and AI (artificial intelligence). Dr. Benjamin’s very readable, highly researched and thought-provoking book states all technology consumers and designers think and act critically about issues of justice, diversity and equity in the design and programming as these technologies evolve. For example, Dr. Benjamin relates the experience of an African American computer programmer who found out when that when she put in “Malcolm X” into her phone’s Google Maps, and the GPS voice directed her to “Malcolm Ten” Avenue in Harlem, erasing the history of African Americans in one user’s application.This was a powerful example of what Dr. Benjamin’s book eloquently describes as the “New Jim Code.” “Race After Technology” book is disturbingly brilliant and highly recommended. ### ⭐⭐⭐⭐⭐ One of the best analytical frameworks for understanding the technology-race dynamic *by D***S on April 9, 2020* The author provides some highly valuable concepts and a highly useful framework for understanding technology and how it is intertwined with race. She successfully weaves together insights from very disparate disciplines, which is a value add in and of itself. The only limitation of the work is the tendency of the author to [in some cases] spend too much time exploring the examples she uses to ground her analysis, thus creating an imbalance between historical analysis and contemporary application of her framework and concepts. And there is a question whether other examples could resonate more. Despite this limitation, it is an excellent book that has tremendous value for a range of audiences: activists, students of tech studies, and academics. It is indispensable reading for anyone concerned with the overall trajectory of technology and its impact on black and brown people. ### ⭐⭐⭐⭐⭐ A great companion book to Dr Ibram Kendi's "Stamped from the Beginning." *by A***N on August 19, 2019* If you are interested in understanding how to become educated so that you personally may help to contribute to an ever-advancing civilization, this book will offer a way to participate in that effort. Dr Benjamin's thesis is that in order for society to advance, members of society must address the racial biases embedded in the technology we all use. The eradication of these racial biases (implicit Whiteness) embedded in technology begins with making an effort to learn to perceive the racial biases that hinder the optimum advancement of technology, and then seek out ways to help grow technologies that truly advance the nobility of all people. Dr Benjamin's view is world-embracing, her tone inviting, her research erudite. A great read for anyone interested in progress, and a required read for any student of race critical studies. --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.co.uk/products/136589922-race-after-technology-abolitionist-tools-for-the-new-jim-code](https://www.desertcart.co.uk/products/136589922-race-after-technology-abolitionist-tools-for-the-new-jim-code) --- *Product available on Desertcart United Kingdom* *Store origin: GB* *Last updated: 2026-05-19*