---
product_id: 122553238
title: "Joico Defy Damage Protective Masque, 150 ml"
brand: "joico"
price: "£22.83"
currency: GBP
in_stock: true
reviews_count: 13
category: "Joico"
url: https://www.desertcart.co.uk/products/122553238-joico-defy-damage-protective-masque-150-ml
store_origin: GB
region: United Kingdom
---

# Deep hydration & damage resistance Rebuilds broken hair bonds Visible results after 1st use Joico Defy Damage Protective Masque, 150 ml

**Brand:** joico
**Price:** £22.83
**Availability:** ✅ In Stock

## Summary

> ✨ Unlock your hair’s ultimate glow-up with Joico Defy Damage! 💫

## Quick Answers

- **What is this?** Joico Defy Damage Protective Masque, 150 ml by joico
- **How much does it cost?** £22.83 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.uk](https://www.desertcart.co.uk/products/122553238-joico-defy-damage-protective-masque-150-ml)

## Best For

- joico enthusiasts

## Why This Product

- Trusted joico brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Bond-Boosting Power:** Joico’s SmartRelease Technology repairs and strengthens hair from within, reversing damage at the molecular level.
- • **Long-Lasting Defense:** Proactively fortifies hair against heat, pollution, and chemical stressors, keeping your look flawless day after day.
- • **Instant Transformation:** See and feel softer, shinier, and healthier hair right after the very first application—no waiting required.
- • **Cruelty-Free Confidence:** Ethically crafted with no animal-derived ingredients, so you can glow guilt-free while protecting your hair.
- • **Salon-Quality Hydration:** Deeply nourishes with a blend of soy, keratin, and moringa seed oil for silky smooth, manageable strands.

## Overview

Joico Defy Damage Protective Masque is a 150ml deep-conditioning treatment that rebuilds broken hair bonds and delivers intense hydration using SmartRelease Technology. Ideal for damaged and color-treated hair, it provides immediate softness, shine, and long-lasting protection against heat, pollution, and chemical damage—all in a cruelty-free formula.

## Description

Product Description Joico Defy Damage Protective Masque is a powerful deep-conditioning treatment designed to restore strength, hydration, and resilience to all hair types. Formulated with Joico’s SmartRelease Technology, this intensive masque continuously delivers nourishing ingredients to repair and protect against daily damage from heat styling, pollution, and chemical treatments. It deeply penetrates the hair shaft to replenish moisture, reduce breakage, and enhance manageability, leaving hair silky, shiny, and more vibrant. Ideal for color-treated and over-processed hair, this salon-quality treatment in a convenient 150ml size provides long-lasting protection and revitalization with every use. Ingredients Available on package Directions Apply to damp hair, leave for a few minutes, then rinse out.

Review: Great product! - Very happy with the product. Smalls amazing... Like a parfume. Left for abt half an hour - the hair was extremely soft and shiny. Recommend this product! Also if used in the shower dry your hair with a towel then cover with plastic cap for as long as possible. At first I didn't like using it while in the shower as the result wasn't great, however when covered with plastic cap works perfectly! Why so expensive now?? Last time I bought the product for £9.99 now it's £21? Although I love the product I won't repurchase it!
Review: Great mask - This mask was great on my hair left it very sift and smells great

## Features

- Helps to rebuild broken hair bonds
- See results after the very first use
- Proactively builds hair's resistance to damage
- Leaves hair soft, shiny and healthy-looking

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07NZVTRR9 |
| Active Ingredients | soy |
| Additives | Rosehip Oil, Arginine, Keratin, Moringa Seed Oil |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Benefits | Deeply nourishing, providing rich care and protecting hair color |
| Best Sellers Rank | 22,727 in Beauty ( See Top 100 in Beauty ) 239 in Hair Deep Conditioners & Treatments |
| Brand | Joico |
| Brand Name | Joico |
| Customer Reviews | 4.7 out of 5 stars 3,599 Reviews |
| Global Trade Identification Number | 00074469509176 |
| Hair Conditioner Type | Hair Conditioning Mask |
| Hair Type | Damaged |
| Hair type | Damaged |
| Item Dimensions | 5.1 x 5.1 x 15.9 centimetres |
| Item Form | Balm |
| Item Type Name | Defy Damage Protective Masque |
| Item Weight | 0.19 Grams |
| Item form | Balm |
| Liquid Volume | 5 Fluid Ounces |
| Manufacturer | Joico Laboratories, Inc |
| Manufacturer Part Number | J15984 |
| Material Features | Cruelty Free |
| Material Type Free | Animal Derived Ingredients Free |
| Material feature | Cruelty Free |
| Model Number | J15984 |
| Number of Items | 1 |
| Package Type Name | Bottle" or "Jar |
| Product Warranty | 2 year manufacturer |
| Product benefits | Deeply nourishing, providing rich care and protecting hair color |
| Recommended Uses For Product | damaged hair |
| Scent Name | Citrus |
| Size | 150 ml (Pack of 1) |
| Special Features | deep hydration |
| UPC | 074469509176 |
| Unit Count | 150.0 millilitre |

## Product Details

- **Brand:** Joico
- **Hair type:** Damaged
- **Item form:** Balm
- **Material feature:** Cruelty Free
- **Product benefits:** Deeply nourishing, providing rich care and protecting hair color

## Images

![Joico Defy Damage Protective Masque, 150 ml - Image 1](https://m.media-amazon.com/images/I/61zDeMLg++L.jpg)
![Joico Defy Damage Protective Masque, 150 ml - Image 2](https://m.media-amazon.com/images/I/81spgqL2YyL.jpg)
![Joico Defy Damage Protective Masque, 150 ml - Image 3](https://m.media-amazon.com/images/I/71YZs+mOchL.jpg)
![Joico Defy Damage Protective Masque, 150 ml - Image 4](https://m.media-amazon.com/images/I/61ML9H3wZGL.jpg)
![Joico Defy Damage Protective Masque, 150 ml - Image 5](https://m.media-amazon.com/images/I/71UkxbZss5L.jpg)

## Questions & Answers

**Q: Do you recommend using it as a treatment for 20 minutes or as a leave in conditioner**
A: I have been using this for months. This one is a treatment that you rinse out. I recommend also getting the Joico Defy Damage protective shield which you use before drying your hair, it's amazing!

## Customer Reviews

### ⭐⭐⭐⭐⭐ Great product!
*by E***A on 3 January 2023*

Very happy with the product. Smalls amazing... Like a parfume. Left for abt half an hour - the hair was extremely soft and shiny. Recommend this product! Also if used in the shower dry your hair with a towel then cover with plastic cap for as long as possible. At first I didn't like using it while in the shower as the result wasn't great, however when covered with plastic cap works perfectly! Why so expensive now?? Last time I bought the product for £9.99 now it's £21? Although I love the product I won't repurchase it!

### ⭐⭐⭐⭐⭐ Great mask
*by A***R on 10 January 2025*

This mask was great on my hair left it very sift and smells great

### ⭐⭐⭐⭐⭐ Joco
*by A***R on 7 August 2025*

This product has totally transform my hair before my hair was course and dry now it is soft and healthy looking.

## Frequently Bought Together

- Joico Defy Damage Protective Masque | For Color-Treated Hair | Strengthen Bonds & Preserve Hair Color | With Moringa Seed Oil & Arginine
- Joico Defy Damage Sleepover Overnight Nourishing Treatment | Instantly Softens & Smooths | Strengthen Bonds | Reduce Breakage & Split Ends | No Rinse Formula | With Arginine & Keratin
- Joico Defy Damage In A Flash 7-Second Bond Building Hair Treatment | With Liquid Keratin | Quick Bond Strengthening & Protection | Color -Safe | Unique Liquid-To-Crème Formula | 7.1 Fl Oz

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.co.uk/products/122553238-joico-defy-damage-protective-masque-150-ml](https://www.desertcart.co.uk/products/122553238-joico-defy-damage-protective-masque-150-ml)

---

*Product available on Desertcart United Kingdom*
*Store origin: GB*
*Last updated: 2026-06-29*