--- product_id: 10668385 title: "Wave Nouveau Phase 1 Conditioning Cold Wave For Normal/Medium Hair 14.1oz" brand: "softsheen" price: "£60.83" currency: GBP in_stock: true reviews_count: 13 category: "Soft Sheen" url: https://www.desertcart.co.uk/products/10668385-wave-nouveau-phase-1-conditioning-cold-wave-for-normal-medium store_origin: GB region: United Kingdom --- # fast straightening action infused with wheat protein & glycerin 14.1oz moisturizing cream Wave Nouveau Phase 1 Conditioning Cold Wave For Normal/Medium Hair 14.1oz **Brand:** softsheen **Price:** £60.83 **Availability:** ✅ In Stock ## Summary > 💫 Unlock your hair’s true potential with Wave Nouveau’s conditioning cold wave! ## Quick Answers - **What is this?** Wave Nouveau Phase 1 Conditioning Cold Wave For Normal/Medium Hair 14.1oz by softsheen - **How much does it cost?** £60.83 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.co.uk](https://www.desertcart.co.uk/products/10668385-wave-nouveau-phase-1-conditioning-cold-wave-for-normal-medium) ## Best For - softsheen enthusiasts ## Why This Product - Trusted softsheen brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Power-Packed Protein Boost:** Enriched with hydrolyzed wheat protein to strengthen and protect your curls during styling. - • **Trusted by Curl Enthusiasts:** Highly rated with 4.3 stars and loved by professionals for consistent, salon-quality results. - • **Rapid Texture Transformation:** Experience fast, effective straightening that saves you time without compromising hair health. - • **Fragrance That Works With You:** Lightly fragranced formula keeps your hair smelling fresh without overpowering your vibe. - • **Moisturize & Smooth Like a Pro:** Deeply hydrates and softens normal to medium hair for that flawless silky finish. ## Overview Wave Nouveau Phase 1 Conditioning Cold Wave is a 14.1oz cream designed for normal to medium hair, delivering fast and effective straightening while moisturizing and strengthening hair with key ingredients like ammonium thioglycolate, glycerin, and hydrolyzed wheat protein. This lightly fragranced formula is a favorite among curl professionals, boasting a 4.3-star rating for enhancing hair texture and shine. ## Description B000E240RS Review: Best Curl Product for Jerry Hair or Curls - It is one of the best jerry hair products. It keeps your hair shiny and looking good. My customers always prefer it. Review: Very good product for Jerry curl - This item is very good. It hasn’t much pungent smell. I love it, it straight my hair very fast. ## Features - B000E240RS ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B000E240RS | | Best Sellers Rank | #172,492 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #968 in Hair Styling Creams & Lotions | | Brand | SoftSheen | | Brand Name | SoftSheen | | Customer Reviews | 4.3 out of 5 stars 374 Reviews | | Hair Type | Normal | | Item Form | Cream | | Item Weight | 14.1 Ounces | | Manufacturer | Wave Nouveau | | Manufacturer Part Number | 89573 | | Material Features | moisturizing, smoothing, softening | | Model Number | 89573 | | Product Benefits | Straightening and styling enhancement for hair's texture and capability | | Scent | Fragranced | | Scent Name | Fragranced | | Set Name | Wave Nouveau Coiffure | | Special Ingredients | ['Ammonium Thioglycolate', 'Glycerin', 'Behenttrimonium Methosulfate', 'Laurdimonium Hydroxypropyl Hydrolyzed Wheat Protein'] | | UPC | 075285108802 | | Unit Count | 14.1 Ounce | ## Product Details - **Brand:** SoftSheen - **Hair Type:** Normal - **Item Form:** Cream - **Item Weight:** 14.1 Ounces - **Product Benefits:** Straightening and styling enhancement for hair's texture and capability ## Images ![Wave Nouveau Phase 1 Conditioning Cold Wave For Normal/Medium Hair 14.1oz - Image 1](https://m.media-amazon.com/images/I/51WoYdlUf+L.jpg) ## Questions & Answers **Q: If i don't use it all, should I discard?** A: Typically yes. But if you reuse just be careful with how long you keep it on. **Q: Is this a chemical ?** A: Yes **Q: So this makes hair curly like a jerry curl? Or straight like a perm?** A: Wavy. You use rollers for whatever size lock you're trying to achieve **Q: What is step 2?** A: After you perm with step 1 and completely rinse out, Step 2 is used over whole head and should be used while rodding hair on rollers. Don't let hair dry out while you're putting curlers in. Use step 2 to keep wet. Once whole head has rods, do a final pour over to make sure hair latches firmly to rollers, and you're heading for the dryer before advancing to step 3. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Best Curl Product for Jerry Hair or Curls *by D***E on September 18, 2025* It is one of the best jerry hair products. It keeps your hair shiny and looking good. My customers always prefer it. ### ⭐⭐⭐⭐⭐ Very good product for Jerry curl *by S***N on July 22, 2025* This item is very good. It hasn’t much pungent smell. I love it, it straight my hair very fast. ### ⭐⭐⭐⭐⭐ Wave Nouveau *by C***N on July 7, 2025* Worked like it was supposed to ## Frequently Bought Together - Wave Nouveau Phase 1 Conditioning Cold Wave For Normal/Medium Hair 14.1oz - Wave Nouveau Shape Release Coarse Resistant, 14.1 Oz --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.co.uk/products/10668385-wave-nouveau-phase-1-conditioning-cold-wave-for-normal-medium](https://www.desertcart.co.uk/products/10668385-wave-nouveau-phase-1-conditioning-cold-wave-for-normal-medium) --- *Product available on Desertcart United Kingdom* *Store origin: GB* *Last updated: 2026-06-22*